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For the first time the face of cosmetic brand Maybelline New York has become a male

Maybelline has decided to bring to their campaign the popular beauty-blogger Manny Gutierrez.

American beauty-blogger Manny Gutierrez became the face of cosmetics company Maybelline New York, writes The Guardian. This is the first case in the history of the brand when it Ambassador becomes a male.

Gutierrez, in whose pages on Instagram and Youtube in total subscribed more than 5 million people, will take part in an advertising campaign titled That Boss Life. He has already managed to play in one of the promo video, which focuses on the mascara Maybelline The Colossal Big Shot.

“I am so happy to announce that participated in this campaign! Frankly, it is difficult to imagine a greater honor! Thank You, Maybelline, for giving me a chance!” — wrote Gutierrez.

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